I thought this was fine right from the gate, but it really shines after a steep. Color gets darker and the flavors really pop.
What can I say, it tastes like a fluffy cake with some kind of blueberry frosting. The blueberry is fairly subdued, and it isn't a natural blueberry but it works with this mix. A good note of sweet to the richness of the cake. The cake flavor is very convincing, its sugary and fluffy with a subtle hint of vanilla. Very smooth flavor throughout.
It's very good quality and no throat hit to speak of. Flavor intensity is a 5 or 6 out of 10. The sugary cake is prominent, but not overdone. Any more and it would probably be too much (for me). It's enjoyable and the price is a big plus.
Reviewed using: Tesla 120W TC, Velocity RDA, dual coil 26g @ .5Ω / 60W