Very candy-like, but not artificial. Seriously tastes exactly like it sounds. Banana and pudding. Banana Pudding. I like saying that. Pudding. Very tasty, not overpowering. At first while tasting it I thought I might get sick of it quickly, but that thought vanished as I vaped more - the flavor is not at all overpowering, and is surprisingly natural. Sweet taste to the palate, lovely mellow creamy banana nose (what a weird sentence.) Would probably improve slightly with a steep, but I'm sensing a trend with TPR's juices and steeping - they are complex flavors, and mixed to order.
*EDIT Came back two months later after first trying this bottle and holy gods is this juice delicious. It tastes like a rich, creamy banana pudding with a nilla wafer crust. Steeping this is a MUST. Changed my score from an 8 to a 10.