It's certainly mentholated.
On the inhale, you get menthol and, sadly, nothing else.
Exhaling the liquid, the coolness subsides and it's followed by a very syrupy artificial limoncello flavor. It's not alcoholic tasting, but it's a step behind lemon floor cleaner. I'm not getting much blueberry in this at all. Maybe slightly at the very end, there's a hint of the skin of the berry.
The menthol is quite overwhelming, which makes it great for the summer time, and might excuse the lack of fruitiness for some.
Reviewed using: Vandy Vape Kylin dual alien claptons .2 ohms