The hype was real on this one. I ordered it because it was on the home page of this site as one of the best reviewed of all time so I went in with my hopes pretty high. I was not disappointed! It doesn't taste EXACTLY like carrot cake, at least not the made from scratch kind, but it's pretty darn good!! It was more expensive than my usual brand ($25 after shipping for 60ml vs $20 with free shipping for 100ml at white label juice co) so it will be more of a special treat sometimes than an every day thing but I highly recommend it if you like cake flavors! The only reason I gave 3.5/5 instead of 4 or 5 stars was that the spice is a little too much for me and I get more cinnamon/nutmeg flavor than cake which knocks it down a peg since I am always searching for the perfect adv and this was a little too sweet/spicy to be that.