I am a huge tobacco flavor fan and was honestly super disappointed in this on my first and second try. It has a really odd flavor that, while tobacco, is somehow not the tobacco you'd expect. It tastes more like a cigarette tobacco from a way-too-expensive, imported brand you've never tried before rather than a regular, strong, bold tobacco.
That said, while it did take me a few months to get around to giving it a third shot, by then I enjoyed it enough - just know what to expect. Also be aware that this is very honey-sweet, and the flavor itself is not incredibly strong - I'd say mid level; if you pull too hard it tends to burn and have just a plain old 'hot vapour' flavor, like with all Naked juices.